“We love our family of sauces and rubs and the ways in which they’ve expanded,” adds Brad Jungles, director of marketing for the brand. Rufus Teague’s core products include a full line of premium BBQ sauces, dry rubs, and steak sauces-all extensions of its original Honey Sweet BBQ, the company’s first product, which was put to the test with consumers at barbecue competitions nationwide for that much-needed initial street credibility.
Barbecue makes us happy and we enjoy inventing fun ways to add it to life. Smoke-roasted coffee is probably the furthest we’ve ventured-so far. So why not barbecue flavored? And when you’re not grilling, our new pizzas are a simple way to cook up some big barbecue taste. It’s not tobacco in their cheeks, it’s sunflower seeds. “Nuts and sunflower seeds are a staple for many grillers. “A few of the products tie into barbecue culture,” McCone says.
“We realize that not everyone is able to create amazing barbecue meals daily, so it got us thinking that we should bring those beloved flavors to other, more everyday products.” “Over the years, we’ve built a very loyal fan base for our sauces and rubs,” said Founder John McCone. Into nuts, sunflower seeds (who knew this was a thing with many grillers?), and yes, even coffee. Once that application was developed, the Rufus team wanted to push it further. Pizza is a natural extension, with the flavor being based, in large part, on the bed of sauce. The question on the minds of the ingredient experts at Rufus Teague was how to get signature barbecue flavor to the masses, not by converting them, but by extending those flavors into a variety of popular products that most would never associate with barbecue. 14, 2021 (GLOBE NEWSWIRE) - Barbecue lovers are passionate about their ribs, steaks and pulled pork sandwiches with that signature spicy, sweet barbecue flavor.
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